Media Placements – Wednesday Week in Culture
- Placement Guide:
540 x 300
Week In Culture Email – Ad placement
540 x 540
Week In Culture Email – Native placement
In addition to image, introduction copy of up to 50 words should be provided.
*960 x 1080 / 1080 x 1920
Week In Culture Social – IG Story
Provide up to four (4) total assets from the following:
(1) IG Story Native 960×1080, (3) IG Story Interstitials 1080×1920
OR
(4) IG Story Interstitials 1080×1920
Image ratios: 9:16 and 16:9 to 4:5
Copy safe area: Leave 14% (250 pixels) top and bottom of image free of text, logo or other key creative elements to avoid cropping or covering by profile icon or call-to-action. (For 1080×1920, key elements should appear within a 1080×1420 title-safe area)
1080 x 1080
Instagram/Facebook Dark Post
Confirm @airmailweekly is a business partner on Instagram, in order to promote the partnership: Settings > Business > Branded Content > Approve Content Creators and then add: @airmailweekly.
Facebook Pixel Share (optional)
- Go to your Facebook Business Manager
- Click “Settings”
- Click “Pixels”
- Click “Assign Partner” and enter Air Mail’s Business ID and click “Confirm”. Air Mail Business Manager ID: 2724747370875171
- To stop sharing your pixel, click “Remove Partner”
FORMATS: - JPG or PNG images (static display images, max size of 200KB)
- Minimum of 70 dpi (300 dpi recommended)
- All image sizes are provided in points (pt) and can be sent as exact pixels, or at 2x
- Include important markets and targets (i.e. city/country, age, competitive set, interests, etc.)
TRACKING: - Please provide a URL for click through/swipe up on all placements.
- Third party click trackers are accepted
- Third-party impression tracking tags are not accepted
- Data collection pixels are not accepted
- Blocking tags and retargeting / remarketing cookies are not accepted
- One click tracker for each placement size is allowed
Links to hosted asset files (Dropbox, We Transfer, etc.) should be sent to production@airmail.news